Marketing

Let Our Network Work for You!

With over 15,000 local black professionals in our database and an established presence on all popular social media platforms, South Florida Black Professionals Network boasts direct access to the widest range of educated and affluent black professionals in the region.

A respected and recognized professional organization with high visibility and credibility since 2011, our Network includes many of South Florida’s African-American and Caribbean businesses and associations.

The size and influence of our members and followers according to global marketing research firm Nielson, is “growing faster than non-Hispanic whites across all income segments above $60,000” and they’re currently “enjoying a remarkable period of influence, cultural expression and entrepreneurship.”

“Their choices have “a ‘cool factor’ that has created a halo effect, influencing not just consumers of color but the mainstream as well” Nielson goes on to say, and “in some markets they represent more than 50% of the overall spending in key product categories.”

“Because black consumer brand loyalty is contingent upon a brand’s perception as authentic, culturally relevant, socially conscious and responsible” selecting our Network to market products, services or events through is a smart move for progressive and competitive businesses.

Our exclusive afterhour gatherings are ideal opportunities to personally educate, inspire and engage a captive audience of professionals primed with cocktails, appetizers and networking, and our extensive online marketing resources combine to ensure that each and every business and event attains maximum buzz and exposure before, during and after the campaign.

Hosted in various upscale venues around town, they are the perfect platform for delivering innovative and memorable experiences that result in relationships, revenue and referrals.  Businesses looking to develop quality long term brand advocates and ambassadors will find them great for growing the emotional connection that endears their company to our community and increases the odds of buy-in.

Our Marketing Platforms

  • MailChimp
  • LinkedIn
  • Facebook
  • Twitter
  • Instagram
  • Meetup
  • On Site / Event Marketing

Since August of 2011 we’ve attracted thousands by featuring such personalities as Civil rights legend Bob Moses, Screen actor Lamman Rucker, FUBU co-founder J. Alexander Martin, the 1st African-American president of the Florida Bar, Eugene Pettis, the National Black Chamber of Commerce and several local personalities.

Call or mail us today for more information at connect@sfbpnetwork.com or 754-300-9669.